25 reasons to smile after 25 years!
1. 25 years young
History is actually something that propels us to innovate at Skin Juice. Getting older brings the benefit of wisdom. Being able to learn from mistakes, challenges, successes etc.
What can we do to be better? Fresher? Brighter? It’s what keeps us feeling young.
2. Family matters
We’re a family owned and run business. And our products have been welcomed into many, many families over the years.
From products like our Mummy’s Tummy Cream that is rubbed tenderly into numerous baby bumps, to Smudge Budge that is gifted to the newly inducted pre-teen skincare users for their sensitive skin, through to Green Juice that is used by the whole family on skin needing some TLC (nappy rash, eczema, itchy bites, rashes etc).
Thanks for welcoming us into your homes.
3. The company we keep
Skin Juice was born in a salon on Darby St Newcastle in 1996. We were then adopted into a handful of like-minded salons soon after.
Now we’re lucky enough to grace the shelves of over 500 locations businesses all across Australia.
Do yourself a favour and go and find a Juicy Mixologist near you and experience a Skin Juice facial courtesy of their magic hands.
4. The good oil
Heard of this saying? It’s slang for reliable, welcome information. We’ve always believed in the power of oils, but when we started it wasn’t the popular opinion in skincare.
We used plant oils for everything – cleansing, balancing, nourishing skin. Our first ever product was a cleansing oil and to this day oils are essential to every single one of our products.
5. You're the voice
Sure there are reviews on our website and comments on our socials. But there are also countless messages that we receive daily that compliment, question or challenge us.
It’s like a giant choir egging us on to improve, adapt or just keep doing what we’re doing. Please never stop.
6. A splash of this. A pinch of that.
Just how many ingredients do we use across our products? Over 400.
You know that feeling where you stand in front of the fridge or pantry and think ‘what am I going to make?’ Well, we don’t get that.
Every ingredient is carefully selected and blended into a recipe for very specific reasons. And we’re also constantly checking to see if there is something even better to use.
7. The Skin Juice experience.
Ever had a Skin Juice treatment? Our wonderful stockists are able to work with you to find a treatment to suit you and your needs – from sensitive to oily skin, from teenagers to grandparents.
8. Globe trotting.
New Zealand. United States. United Kingdom. Saudi Arabia. Poland. Ireland. And or course Australia.
We’ve sent orders to all of them. And while that blows our mind, it’s incredibly flattering to see our products tagged in various travel photos across the years. We love travelling with you.
9. Squeezing in the backyard.
Well, it’s really our purpose-built Juice Lab based in Beresfield on the fringe of Newcastle NSW, but you know what we mean.
We started in Newcastle 25 years ago. And we never left. It’s our home and it’s a great place to be.
10. Squeezing more into skincare.
Our approach is to care for the skin. Not fix it. Of course, we love and value results, but we believe in a long game, not a quick fix. We prefer nourished, supported skin. Not a crash diet.
We’ve always loved the more human side of skincare. It’s why we want to make your routine a ritual. To us a routine is systematic and often done out of obligation. A ritual is something that is more enjoyable and something you (and us!) care about.
11. Embracing your normal.
Why do we feel we need to hide or cover up when we have a pimple, a patch of eczema, or some rosacea on our cheeks? Skin happens.
Just like you should love the body you’re in, you should feel comfortable in the skin you’re in. We know we’re not ‘perfect’ ourselves, but we’re committed to trying our best to stamp out things that make you question your skin. We’ll try and make you feel more confident.
12. Riding the product pipeline.
Are we happy with the over 35 products in our product range? Yes. Are we content to stop there? Nope.
Until we can stop asking ‘what if’ and ‘how about’ then you’ll probably find more products popping up.
13. Natural doesn't have to be boring.
You may have noticed we love a good pop of colour. Our products are jam packed full of natural fruit, vegetable, plant and flower extracts. And what a great place to draw inspiration from.
When you think ‘natural’ it’s easy to default to green and earthy tones. But why would you when there is a whole kaleidoscope of colours to choose!
14. Sensitive skin.
If you’ve ever been told you’re too sensitive, then we have your back. Well, all of your skin needs really. Our products are not just formulated to help soothe and calm sensitive skin, they also work hard to protect you from further irritation and sensitivity.
Our founder Jo has rosacea. Many of our team have eczema, dermatitis, or are prone to skin irritation or inflammation. It’s not a pre-requisite for employment here, it just means we understand the frustration, the pain and the irritation.
It’s also why it makes us really smile when we hear from a Skin Juicer who’s found something in our product range that works for them.
15. You made Green Juice #1.
From a humble massage butter to a multi-use, SOS, go-to balm for many people of many ages. Green Juice is our #1 product and we're so grateful to our loyal Skin Juicers who took the product into their lives and made it what it is today.
When it was created, we knew it was a winner but could never have predicted all the different uses it now has. From a soothing balm for skin in need of healing (including for eczema and dermatitis), to a lip balm, aid for itchy bites and rashes, a nappy balm and so so many other uses... We might make it, but it's really become your product.
And that's a good reason to smile.
16. No animal testing.
We’ve never tested on animals. We never will. Why would anyone?
17. Small but mighty batches.
Creating natural products and working with natural ingredients brings some unique challenges.
For example, just like fruits and vegetables, sometimes we get an ingredient that we don’t think is quite right and therefore need to leave it out of the blender. And just like the food you cook and create from fresh ingredients, our products need to be used in a certain timeframe to get the best experience.
It’s why we still create our products in relatively small batches. We’ll rarely create more than 1,000 of a product at a time. This means we can have better quality control and your products remain fresher and better.
18. Babes in arms.
We estimate that our Mummy’s Tummy Stretch Mark Cream has been lovingly rubbed on over 80,000 pregnant tummies over the years. Imagine all those baby bumps.
There are Mum’s who have fully grown humans who have used this cream, and now even passing it onto the next generation.
19. A good shelfie pop.
It still gives us a buzz seeing our products being unboxed or sitting on the shelves of our stockists. And we still smile every time we open an email, a message or get tagged in a picture of our products sitting proudly in the bathroom of a Skin Juicer.
20. Cheers. And dig in.
Yeah we love a good food or drink analogy here at Skin Juice. Food is so essential in our lives and from day one our skincare philosophy has centred around the thought of feeding the skin like a healthy diet feeds and nourishes the body.
To this day we enjoy getting creative with our products and plating them up to you in delicious and tantalising way. A tasty grazing table of skin goodness.
21. The power of no.
No isn’t always negative. And not all ideas are great. There are many of products that we dream up, formulate, even get so close to releasing… and then pull the pin because it’s just not right. We don’t believe done is good enough.
In fact, we’ll also often stop some current product batches seeing the light of day if we think it’s off the mark (like the tint in Sun Juice Tinted!)
If we don’t think it’ll make your skin smile, then saying no is what we’re more than happy to do.
22. The juicy crew.
We’re a relatively small but nimble team that covers all facets of the business – from manufacturing, to customer care, to creative services and technical support. Yeah, it’s pretty cliché but we’re pretty happy to work where we work and with who we work with.
23. Morphing products.
Once upon a time we used to recommend Smudge Budge as just a makeup remover that you would massage onto the face and then have to wipe to remove. But then we added plant emulsifiers that meant it ‘milked up’ with the addition of water and we realised it was actually a great all-round cleanser.
We’re not content to set and forget with our products. We’re always on the lookout for ways to improve or adapt our products to make them the best they can be.
24. What's in a name.
Perfect Paws. Smudge Budge. Pineapple Punch. Mummy’s Tummy. A few of our favourites that are just as enjoyable to say as they are to use. It’s like naming children. Sometimes it just gels, sometimes you’re not 100% sure – it comes with a lot of responsibility but also a lot of fun.
25. Results.
Who doesn’t love a good before and after picture? There’s truly nothing more satisfying than hearing from and seeing the results of a Skin Juicer who has seen results and can’t stop smiling.